Monday 3 December 2012

Tagline for my Film

I am still considering what Tagline would be best to use on my film. For every popular film a punchy and original tagline is needed, both to advertise the film but also showing the meaning that is wanted to be portrayed through the film. I will list some of the more popular horror films and some of the taglines from these;

Nightmare on Elm Street- Sleep Kills

A simplistic and punchy tagline, linking to the theme of sleeping and nightmares, and containing stereotypical horror language like "Kills"

The Shining- The Horror is driving him crazy

Again matches the craziness shown in the film, and Jacks mental disintegration. The use of the word horror explicitly links it to the genre

ScreamSomeone has taken their love of scary movies one step too far. Solving this mystery is going to be murder.

Links to the main theme of the film, a scary movie inspired murderer. The use of a pun ending sentence makes it seem like a Scooby Doo cartoon, links it to the stereotypes of the genre and also shows the murder that will appear in the film

Friday the 13thThey were warned... They are doomed... And on Friday the 13th, nothing will save them.

The idea of Friday the 13th being unlucky, referring to them as doomed and nothing will save them shows they will most likely die, and thus there will be more expectation of gore and death

The Exorcist- Nobody expected it, nobody believed it, and nobody could stop it. The one hope, the only hope: THE EXORCIST

Religious ideas of needing hope, and no one believing it, and repeating the film title for effect

Halloween- The Night HE Came Home!

The emphasis on HE creates mystery as to what he is. Home is usually a positive image, but in the context of a horror film this is turned into a terrifying prospect

Saw- How much blood would you shed to stay alive?

The rhetorical question puts the audience in the place of the people put into the games by Jigsaw, and the word blood is often associated with the Horror genre and aesthetic.

From all of these existing taglines it is apparent that my tagline must link to the major theme of my film, which will be insanity and wishing to get away from the stress and hardships of work, only to be stalked by a benevolent and mysterious villain. Here are some possible Taglines;

Be Careful what you wish for...
Beware Jesterface
Your slack may doom you...
Look behind you, who knows who'll be stalking you
This Year, Look Left and Look Right, Look Behind and Everywhere for Jesterface

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